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Bio

Alena Popova

Moscow, Russia

Alena Popova is a media-consultant, expert in IT-innovations, startups and eGov industry,   she is a true self-made and determined person. Having journalist educational background, she has worked as a TV correspondent for Russian TV Channels (regional and federal) highlighting key political, economical events and social issues. However, she felt that pure journalism wasn’t her true calling. Having creative ideas to share, persuasive messages to tell, she wanted to do more than writing or making TV shows. She wanted to make a difference. Her personal achievements, strivings and flamboyant personality resulted in what Alena is doing now.

She is proudly involved in developing the eGovernment initiatives in Russia. Founder of Virtual Incubator for Gov 2.0 projects in Russia named Gov2People.ru, she also developed a media platform eGov Live where all issues about eGov are gathered.

Founder of social non-commercial project Duma 2.0 created to help people solve their important social problems, to find effective and relevant ways of solving problems via Internet and among the experts and bring these solutions to public authorities.

Being a startup-business expert, Alena founded  StartUp Afisha – project designed to all potential and current entrepreneurs, investors and stratuppers that reflect the level of  Russian startups development and integrate them all in one web-space.

 Startup Women is another project was also initiated by her within women entrepreneurship context. It represents a web community and virtual business incubator for women-entrepreneurs, experts and investors focused on IT, Media and the Web projects

Social practices is a new project aimed at social entrepreneurship development in Russia

Founder and CEO in fashion startup-project  StarLook.ru and company BrainStorm AV that produces projects in the mobile and Internet TV field.

Blogging on innovations and eGovernment at alenapopova.com & alenapopova.ru.

Read more on projects page.

Professional activities:

eGov & Gov 2.0 in Russia,

Women Entrepreneurship,

StartUps, Innovation and Investment in Russia

Social practices

Business activities

CEO in company BrainStorm AV : projects in the mobile and Internet TV field;

CEO in startup-project StarLook.ru: web portal on social shopping and style.

 Bio:

Was born in Yekaterinburg, Russia on February 15.
In 2005 Graduated from Moscow State University Faculty of Journalism
Gertsen scholar. Potanin scholar

1998 – work as TV correspondent on 4th channel of Ekaterinburg
1999 – VGTRK channel (Ekaterinburg), TV correspondent and producer of teenager projects

2000 – ASB telecompany (Ekaterinburg), news correspondent (social topic)

 Febraury 2001 – June 2003 – RIA Globus (Moscow) State Duma Parliamentary correspondent. Later worked as a political observer in  Federal Council. Host of special projects: “Army: if is there any life afterwards?” “Young politicians: your opinion” and “Charity: stereotypes and facts”

July 2002 – September 2002 – TVC channel (Moscow), trainee-editor of news program

January 2003 – April 2003 – ORT channel(Moscow), trainee-editor in “Vremena” TV program. Work under Vladimir Pozner: search for program topics, pre-writing of Q&A list, guest search and select, work with guests, personal stories development

May 2004 – March 2006 – TV and radio program producer. Creative director of teenager TV shows (on such channels as Channels, RTR-sport, STS), discussion radio program (City FM and other)

November 2004 – founded its personal company BrainStorm AV and began to create and promote projects in mobile and web TV. Production for mobile and internet devices.

March 2005 –May 2007 – Director and owner of regional ad campaign “No barriers”. Worked with large clients in Ural (Ekaterinburg, Chelyabinsk, Tumen’). The company was sold to another entrepreneur.

February 2006 – December 2008 -  Video and animation content production for web and mobile devices under the company Brainstrom AV: www.videosnack.net Web serials “Spinogryzy” (according to different ratings is regarded to be the best viral video 2007, in 2 days this video went into 10 most popular Youtube videos, in terms of the most discussing videos it took the second place). BAV content went into programs of the best short movies and new media international festivals in 2008 (Hamburg, Cannes, San-Francisco, LA and others)

March 2009 – BAV starts the StarLook.ru project.
 December 2009 has been actively engaged in the e-government field has put forward the idea of transferring of business schemes to the politics field. The project Duma 2.0 has been started.
2010 – 2011 – launched and directed a list of innovative IT-projects:

  • StartupAfisha – a leading platform that accumulates and integrates all key events that are encouraged by a startup community. Online-school designed for start-uppers;
  • Gov2people.ru that represents a united platform representing all the civilian projects and initiatives.
  • Startup Women – a women’s business association that brings together active and future businesswoman and helps them raise money for their IT ideas.

More information about active projects you may find here

Laureate of the National award in media-business “Media-manager of Russia 2011″